Good Morning!
Say it ain’t so!
Netflix is increasing their prices! Instead of paying $10 a month, you have to pay $16 a month now to get their DVD and streaming video plan. Now $6 doesn’t seem like a lot, but when it adds up over the year, that’s $72 extra a year! Now I am a huge fan of Netflix, but this does seem like an awfully high jump. But is there really anywhere else that we can go to get a similar deal with a lower price? Here is some more information about the price jump:
http://finance.yahoo.com/news/Why-Netflix-Raised-Its-nytimes-3842223211.html?x=0
With all of the new technology and services that are offered, you would think that there would be some other options for us. After announcing the price hike, there was a huge backlash on all of the social media sites with outrage. While checking out some of these sites, I could see people saying negative things about the company, negative things about the price, and expressing their dislike for the whole story. This is how the whole thing went.
So what does this really do for the brand? Does it ruin their reputation with their customers? Does it lose business by people canceling their service? Or do you think that people will just come back to the service since there is nothing else out there quite like it? There are many questions that are left to be answered and we might not know for a while. It seems like the brand will lose a lot of the equity that they have built up over the years.
Time will tell what happens with Netflix!!
Ains
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